Jordan Tatum 3 “Year Of The Snake” First Look Unveiled

BYBen Atkinson146 Views
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In this photo illustration, an Air Jordan logo seen
SPAIN - 2021/08/06: In this photo illustration, an Air Jordan logo seen displayed on a smartphone and in the background. (Photo Illustration by Thiago Prudencio/SOPA Images/LightRocket via Getty Images)
The latest pair to join this massive collection.

The Jordan Tatum 3 is stepping into the new year with a stunning "Year Of The Snake" colorway. This bold design pays homage to the Chinese Zodiac, blending vibrant colors and intricate patterns. The upper features a mesmerizing iridescent snakeskin-inspired print, creating a dynamic and eye-catching look. White mesh accents and a sleek sole balance the bold design with subtle tones. The textured details mimic a snake’s natural scales, adding depth and sophistication. Light pastel hues complement the iridescent finish, giving the sneaker a fresh and modern appeal. The Jordan branding on the tongue and heel maintains the brand’s signature touch.

Meanwhile, the wavy midsole design highlights the silhouette's performance-driven engineering. This "Year Of The Snake" iteration blends style and functionality, perfect for both on-court action and casual wear. Dropping early next year, this release is part of Jordan Brand’s growing Chinese New Year lineup. Each detail celebrates the spirit of transformation and agility symbolized by the snake. The unique colorway and high-quality materials ensure this pair will turn heads. With its bold design and cultural significance, the Jordan Tatum 3 "Year Of The Snake" offers a fresh take on Jayson Tatum's signature line.

"Year Of The Snake" Jordan Tatum 3

The sneakers feature a very light colored sole and a similarly light-colored midsole featuring summit white and bright green. Further, the uppers of the sneakers are comprised of multiple pastel colors featuring green, yellow, blue, and purple. Also, a small camouflaged Jumpman is near the toebox. Finally, JT branding is on the tongues and heels.

Sneaker News reports that the Jordan Tatum 3 “Year Of The Snake” will be released sometime in the spring of 2025. Also, the retail price of the sneakers will be $125 when they drop. This highly anticipated release celebrates the Chinese Zodiac with a bold design. Iridescent details and pastel hues make this pair stand out. Fans are eager to see it in person. Excitement continues to grow as more images surface online.

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About The Author
Ben Atkinson is a sneaker content writer at HotNewHipHop, where he has been covering the latest sneaker releases and industry news since 2023. With a deep understanding of the sneaker market, Ben regularly reports on exclusive sneaker drops, collaborations, and trends shaping the footwear world. From covering the return of top Nike releases to writing about Travis Scott's famous Air Jordan collaboration, Ben delivers in-depth content for the sneakerhead community. He also brings valuable insights from his former sneaker reselling business, Midwest Soles, which sharpens his expertise on the market.
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