Travis Scott x Air Jordan 1 Low OG “Velvet Brown” On-Foot Look

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Fanatics Fest NYC 2024
NEW YORK, NEW YORK - AUGUST 17: Travis Scott speaks onstage at the Fanatics Fest NYC 2024 at Jacob Javits Center on August 17, 2024 in New York City. (Photo by Kevin Mazur/Getty Images for Fanatics)
Travis and Jordan Brand got this one right.

Travis Scott has once again captured the spotlight in the sneaker community with his latest Air Jordan 1 Low OG "Velvet Brown" collaboration. Known for his innovative approach to fashion, Scott infuses his unique style into this iconic silhouette. The sneaker features brown suede uppers with a dark leather Swoosh and a matching brown sole and midsole. This combination offers a sophisticated and striking look. Each element, from the materials to the color scheme, reflects Scott's attention to detail and design flair, now showcased in the recently released on-foot photos.

Details like subtle logos on the tongue and embossed elements on the heel personalize the shoe, making it distinctly Scott's creation. Beyond his contributions to sneaker culture, Scott remains a powerhouse in the broader entertainment scene. His work spans music, fashion, and lifestyle, blending hip-hop with high fashion in ways that have garnered a massive following. This latest sneaker release not only highlights his influence in the fashion world but also solidifies his role as a significant cultural influencer.

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"Velvet Brown" Air Jordan 1 Low OG x Travis Scott

The sneakers have a brown rubber sole combined with a matching brown rubber midsole for a cohesive look. Additionally, their uppers are made from soft brown suede, featuring matching overlays that enhance the uniform appearance. Moreover, a dark leather Nike Swoosh decorates the sides, providing a stylish contrast. Finally, the collaboration between Jordan and Travis Scott is highlighted with dual branding on the heels, emphasizing the unique partnership.

Hypebeast reports that the Travis Scott x Air Jordan 1 Low OG “Velvet Brown” will be released on December 21st. Also, the retail price of the sneakers will be $150 when they are released. Further, make sure to let us know what you think about these kicks in the comments below. Additionally, stay tuned to HNHH for the most recent updates and news from the sneaker community. We’ll make sure to offer you the newest products from the most notable brands.

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About The Author
Ben Atkinson
Ben Atkinson is a sneaker content writer at HotNewHipHop, with expertise in web content writing, digital marketing and search engine optimization (SEO). Ben’s love for sneakers began when he was 13. He founded Midwest Soles, his sneaker reselling business. He bought and sold hundreds of popular sneakers and learned everything there is to know about the sneaker market. He eventually combined his passion for sneakers with his passion for writing and started covering sneaker releases and valuable sneaker reselling information. Ben has previously written for Sneaker Flippers, managing the site’s email newsletter to over 15,000 engaged readers with a focus on enhancing the click/open rate to increase the sale conversion rate overall. On top of this, Ben would also create written content for the site with a view to increasing web traffic and online sales through SEO optimization. His favorite sneakers are the Air Jordan 1 ‘Bred’ and the Nike x Parra Air Max 1.
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