H&M Releases "Spring Icons" Promo Video Starring The Weeknd

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The Weeknd doesn't believe in icons.

If you haven't noticed, The Weeknd has been hyping up his collaboration with H&M.

March has not arrived quite yet, but H&M has given us a further taste of their collaboration with The Weeknd, releasing their campaign video. Here's what Abel said about the clothes he chose for the upcoming collection:

"When I chose the pieces for Spring Icons Selected by the Weeknd, I was thinking about the way men dress today ... It’s about finding the right balance between sharp and casual, with all the details that count."

Watch the promo video below, and let us know your thoughts in the comments.


The Weeknd

H&M Releases "Spring Icons" Promo Video Starring The Weeknd
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