Sprite Unveils New Ginger Flavor & Accompanying Streetwear Collection

BYCole Blake1313 Views
Link Copied to Clipboard!
Brian Ach / Getty Images
Sprite Ginger, Streetwear, New Flavor
Sprite is releasing a new ginger flavor of its classic soda and a streetwear collection to go with it.

Sprite has unveiled a new flavor of soda, one which will see the company venturing into the ginger ale realm, according to The NY Daily News.

Sprite Ginger and Sprite Ginger Zero Sugar started popping up in stores across the country this week. 

“With every sip, you’ll get the crisp, refreshing cut-through of lemon-lime up front, balanced with a hit of ginger on the back-end,” brand manager Mark Shorey said with the announcement. “The Sprite Ginger launch is all about reinvention… reimagining the signature attributes Sprite fans know and love, with something new and unexpected.”

Sprite Ginger is the latest in a series of new flavors that include last year's Sprite Lymonade, Sprite Cherry and more.

“We reinvented the classic lemon-lime taste of Sprite with a hit of ginger flavor. And now we’ve asked nine talented young creators to reinvent classics with their own hit of something new. Introducing The Ginger Collection," reads Sprite's website.

In accordance with the launch, streetwear legend Jeff Staple and multimedia artist Bluboy teamed up to design the “Ginger Collection." The limited-edition collection includes graphic T-shirts, a hoodie, a skateboard deck, accessories, a vinyl figurine and more. Check out the collection on Sprite's website and you can pick up Sprite Ginger in stores now. 

About The Author
Cole Blake is currently an Editor at HotNewHipHop based out of Brooklyn, New York. He began working at the site as an intern back in 2018 while studying journalism at St. John’s University. In the time since, he’s graduated with a bachelor's degree and written extensively about a wide range of topics including pop culture, film & television, politics, video games, sports, and much more. He’s also covered music festivals such as Gov. Ball and Rolling Loud. You can find him publishing work for HNHH from Monday to Wednesday or on weekends. On the sports front, Cole’s a passionate NBA and NFL fan with his favorite teams being the Indianapolis Colts and Los Angeles Lakers. He also roots for the Yankees whenever he finds himself at Yankee Stadium or the Red Storm when in the company of other SJU alumni. His favorite hip-hop artists are billy woods, Earl Sweatshirt, Cam’ron, MIKE, and Mach-Hommy.
...