Rich The Kid Lives The Tour Life In "The World Is Yours 2" Music Video

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Rich The Kid returns with visuals for the title track off of "The World Is Yours 2."

Rich The Kid teased the release of his sophomore album for months upon months in 2018. However, he finally delivered  The World Is Yours 2 in its entirety last month. Since then, he's been pumping out visuals for the project and today, he drops off the music video for the album's intro.

Rich The Kid gives fans some insight into the tour life in his new music video for the title track off of The World Is Yours 2. The video juxtaposes shots of Rich The Kid posted up in the trap to hopping aboard a private jet which reflects the album's title in a way. The video includes cameos from Famous Dex as well as shots from his concerts.

While the rapper's only a few weeks removed from his latest project, he recently teased that the follow-up could arrive in the near future. Speaking to Zane Lowe on Beats1, the rapper hinted that he might drop his next project in July. 


About The Author
Aron A.
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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