The Rock Unveils First Under Armour Signature Shoe: Project Rock 1

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Project Rock 1
Introducing The Project Rock 1.

The Rock and Under Armour have today unveiled his first signature sneaker, the Project Rock 1, which is set to release in limited quantities for the first time on Memorial Day, Monday, May 28th.

The kicks, weighing in 12.24 oz, come in a patriotic colorway sporting a navy blue, knit upper accompanied by Under Armour's white "Micro G" midsole, red accents and The Rock's iconic Brahma Bull logo on the heel. Of course, the shoes are designed for training and weight-lifting so all of the design elements are conducive to a bigger, stronger and faster version of yourself.

Of his new kicks, The Rock says, "know your role and shut your mouth." Just kidding, he writes, "Creating one of the greatest training shoes you’ll ever wear continues to be my goal. Been training in these for over a year to improve their quality and performance. They’re ready... and so are you."

While The Rock has collaborated with Under Armour in the past on some exclusive footwear collections, this is his first official signature shoe with the brand.

Look for The Project Rock 1, retailing for $120, to arrive at UnderArmour.com and select UA retailers on 5/28.


Project Rock 1

The Rock Unveils First Under Armour Signature Shoe: Project Rock 1
About The Author
<b>Sports &amp; Sneakers Writer</b> <!--BR--> New York born and raised. Long-suffering Knicks, Mets &amp; Jets fan who fell in love with sneakers when Allen Iverson laced up the 11s at Georgetown. Commissioner of one of the premier fantasy football leagues in the USA.
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