Dwayne "The Rock" Johnson, Under Armour and Seven Bucks Creative have today launched the newest Project Rock Collection which has been dubbed the "Chase Greatness" collection. To celebrate the new line of apparel and sneakers, the trio teamed up on a campaign called “Build the Belief” – an inspiring call to jumpstart a movement of everyday people who put in the work to achieve the unthinkable.
In describing the inspiration behind the new collection, The Rock says, "I realized years ago, during one of the lowest points of my life, that when my back was against the wall - my only way out, was to put the work in. I built my belief and now I want you to build yours. Stay strong and enjoy the gear."
The collection of product includes 3 new colorways of the Rock Delta training shoe in men’s sizing, all retailing for $140, as well as a plethora of apparel for the hardest working men and women in the room. Check out the full collection here.