Virgil Abloh Sued For Allegedly Stealing "Off-White" Name: Report

BYAlexander Cole12.2K Views
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Virgil Abloh
Abloh created his Off-White brand in 2012.

Virgil Abloh has become one of the most esteemed designers in the fashion world thanks to his work with Off-White and more recently, Louis Vuitton. While Abloh has seen tremendous success, he has also received hefty criticism for his unique designs and work environments that appear to lack diversity. Regardless of how you feel about Abloh, there is no denying his influence on the fashion world.

According to the Blast, Abloh is being sued by a New York-based company called OFFWHITE, who allege that Abloh stole their name. The company was founded in the late 90s and describe themselves as a company who “provides wholistic creative solutions to creators of new goods and services integrating innovative marketing, advertising, and other business approaches to product and brand development.” Abloh created Off-White in 2012 and according to OFFWHITE, the designer has been violating their trademarks. 

Virgil Abloh Sued For Allegedly Stealing "Off-White" Name: Report
Thierry Chesnot/Getty Images

The company has decided to resort to a lawsuit because Abloh allegedly ignored various cease and desists. According to the report, Abloh allegedly filed his own trademarks to try and shut the company up. As of right now, OFFWHITE is seeking an unknown amount of damages and every single profit Abloh has made while using the Off-White name. They also want Abloh to change the company's name entirely.

This is definitely a sticky situation for both companies so stay tuned for updates on this lawsuit.


About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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