On 2020's "Tyler Herro" Jack Harlow rapped "y'all well-dressed but you ain't got soul and you just can't sew it on," and ever since, he's been on a fashion tear. Securing a bag from New Balance, wearing head-to-toe Parra sherpa in the "Route 66" video with EST Gee and now this, a spot as one of the faces of a Tommy Hilfiger campaign.
The "Pass The Mic" campaign, which features Harlow, Yara Shahidi, WizKid, Anthony Ramos, Kim Soo-Hyun and DJ Cassidy sharing empowering messages, will allow fans and Hilfiger aficionados to ask the stars questions via IG DM voice notes and possibly have those questions included in a future extension of the campaign. A completely interactive campaign, Tommy Hilfiger hopes to connect fans to these young stars and allow them to share their collective light with the rest of the world.