Frito-Lay took a moderate approach in responding to Lil Xan's hospitalization. The face tatted rapper claims that an injurious Flamin' Hot Cheeto ripped a hole through his stomach, and sent him spiraling to the point of disrepair (although he claims he is on the mend). Medical experts have weighed in on the improbable reaction exhibited by Xan. They seem to be just as dumbstruck as the general public.
One Dr. Thomas Ullman, the chief of gastroenterology at New York's Albert Einstein College believes the only way a bag of Cheetos could pose such a medical condition would be in the case of overconsumption.
This isn't the first public relations nightmare the company has had to contend with. According to a survey conducted by New York magazine's Grub Street blog, Cheetos and Takis are the number reason children with healthy track records are being rushed to emergency units across the United States. The survey concludes that 100-150 children a year in the Memphis area alone, are being hospitalized due to spicy snacks.
Frito-Lay's word on the matter was to warn against overconsumption, but they fail to acknowledge the naivety of children (as consumers) and/or Lil Xan. Their statement read as the following:
"At Frito-Lay, we aim to delight our consumers and food safety is always our number one priority. Flamin’ Hot Cheetos meet all applicable food safety regulations, as well as our rigorous quality standards. That said, we realize some consumers may be more sensitive to spicy foods than others and may choose to moderate consumption or avoid spicier snacks due to personal preference."
Don't get gassed (gastric get it?), oh and don't eat anything off the floor of the New York Subway, where the ground is basically a heat conductor.