A few weeks ago, Kanye West listed Lil Pump as one of his favorite new artists out right now. Shortly after, he premiered the music video for their collaboration, "I Love It" at the inaugural PornHub Awards. As Kanye West gears up to release an accompanying set of merchandise to go with the viral single, he's also using the clothing to call on Lil Pump's freedom.
Kanye West has some merchandise to accompany the release of his Lil Pump collabo, "I Love It." The rapper shared screenshots of a text conversation with his designer, Cali. Cali sent photos with the cover art on the front with "I WANNA CUM MOTHA FUCKA" and the song's titled printed on the back. In addition to the "I Love It" merch, Kanye suggested making a "Free Pump" t-shirt since the young rapper is behind bars.
Kanye West and Lil Pump's collaboration, "I Love It" recently broke the record for having the biggest first-week debut for a hip-hop music video. The song garnered 80M views in the first week. The two broke the record that was previously held by Childish Gambino's "This Is America."
Unfortunately, Pump hasn't been around to witness the song's success. Earlier this month, he announced that he would be going to jail for a few months for violating in probation in Los Angeles.
Peep the previews of Kanye's upcoming "I Love It" merch below.