Budweiser and other beer companies got the green light, as usual, but CBS won't be airing any pro-marijuana commercials when the New England Patriots square off against the Los Angeles Rams in Super Bowl LIII on February 3rd.
As reported earlier this week, Acreage Holdings, the multi-state cannabis company backed by John Boehner, says CBS rejected their commercial which calls for the legalization of medical marijuana.
Today, TMZ Sports has revealed footage of the banned commercial. It includes stories of several people from all walks of life - each of whom explains the benefits of medical marijuana.
Acreage reportedly submitted the pro-marijuana proposal to CBS, but they were turned away after the network saw a rough outline of the ad.
Per Bloomberg:
The advertisement aimed to “create an advocacy campaign for constituents who are being lost in the dialogue,” Acreage President George Allen said. Super Bowl airtime would have been the best way to achieve this, he added.
“It’s hard to compete with the amount of attention something gets when it airs during the Super Bowl,” Allen said in a telephone interview, according to Bloomberg.
30 states have already made medical marijuana use legal, but the goal of Acreage's ad is to push for legalization on the federal level.