The Eminem co-sign still holds weight. While Shady's revamped the label in recent years with a few solid signings, this month, they announced the addition of Grip. The Shady Records artist has shown promising signs of his trajectory ahead, especially after hearing him swap bars with a few legends and hold his own while he's at it.
On Friday, Grip unveiled his Shady Debut, I Died For This?! The project has received tons of praise after its release and Eminem even makes a rare cameo on the single, "Walkthrough!"
"Placebo" with Royce Da 5'9" is another excellent showcasing of Grip's lyrical prowess alongside the rap legend. With production handled by Beat Butcha and TU!, "Placebo" is split in two halves with Grip tackling the trap-tinged beat before it switches up into a grungy, 70s rock-inspired sample that Royce snaps over.
Quotable Lyrics
Melanin vibration indebted to God, gracious
They scared of Sanaa Lathan, genetic annihilation, uh
This ain't what B.I.G. meant when he came and kicked in your door
New whip for n***s that walk, look rich for n***as that's poor
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years.
Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021.
Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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