Danny Brown Reveals Why "XXX" Was Released As A Mixtape

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The Detroit rapper says he was told his groundbreaking project "XXX" was not "good enough" to be released as an album.

It's been nearly a decade since Danny Brown gained national and international stardom with the release of XXX, his critically acclaimed breakout album. It's among those projects that tread the line between being a mixtape and album, largely because it was initially released for free online through Fool's Gold and picked up steam among the blogosphere.

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The applause the album received from critics and fans resulted in an official iTunes released in 2012 with the inclusion of three additional songs. If you're wondering why XXX was released as a mixtape initially rather than a full-length album, Danny took to Twitter today where he explained that it was because his label didn't think it was "good enough."

"I was told XXX wasn’t good enough to be a album so they put it out as a free mixtape," he tweeted. Ultimately, the label attempted to undo their error.

One fan tweeted to the rapper, "It’s crazy how innovators are rarely understood. Album saved my life frfr." Danny replied, "Yours and mine both." 

With the 10-year anniversary of the album's release approaching in August, it seems that a sequel could be arriving to coincide with Danny's 40th birthday. The rapper hit Twitter in October with a short snippet of a freestyle over "circuitloop.", a beat from Knxwledge and Samiyam's collaborative project. "XXXX," he tweeted along with the snippet. No update on whether this could happen but Danny is reaching the milestone birthday next month. We'll see what he ends up having in store for 2021. 


About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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