Ciara Promotes "JUMP" Single With The Help Of Kim Kardashian, Latto, Dwayne Johnson, Vanessa Bryant

BY Erika Marie 5.5K Views
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Ciara
The Coast Contra-assisted dance track is getting a little push from the likes of J Balvin, La La Anthony, and Natalia Bryant, as well.

Although reactions to her new single have been a mixed bag, Ciara is pushing full steam ahead with the promotion of "Jump." The Pop-R&B icon recently released the uptempo dance record that hosted a feature from Los Angeles-based Hip Hop group Coast Contra, and the pairing seemed to throw fanbases for a loop. Coast Contra is known for being a bar-heavy collective—proven by their recent viral moments that received praise from some of Hip Hop's most respected emcees.

Ciara has continuously offered dance tracks throughout her career and has amassed success along the way, but this time around, "Jump" divided listeners as they fired off social media debates.

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As music lovers dissect "Jump" and its hitmaking ability, Ciara has shared a video showing some of her famous friends singing along. Each person filmed themselves and it was later spliced to include Kim Kardashian, Latto, La La Anthony, Dwayne "The Rock" Johnson, Vanessa Bryant, Natalia Bryant, and J Balvin.

The clip also shows that these entertainers made their videos as they were working on other projects, out at events, or relaxing at home, so it looks like Ciara reached out for a few favors and they were happy to deliver. 

Check out the video below.


About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.