A$AP Rocky has officially arrived. The rapper's third studio album has been in the works for at least a solid year at this point and fans have been anticipating what he has up his sleeve. The rapper released three songs in January to build anticipation which weren't well received by his fans. However, those were simply songs released to test the waters. He formally kicked off the campaign a few weeks a go with the release of "Bad Company" featuring Blocboy JB. Last night, he premiered his new song "A$AP Forever" featuring Moby on Jimmy Fallon and now, he's released the official visuals for the song.
A$AP Rocky comes through with another fantastic set for visuals for his latest single, "A$AP Forever." As groundbreaking as his music is, his visuals are equally impactful and he shows that once again with his latest video. The latest visual sticks to his psychedelic aesthetic he's been carrying throughout the past few years. The video gets even more trippy towards the end and even has a cameo from Moby himself. It's another solid visual from Rocky and keeps building the anticipation for his forthcoming album.
It feels like his new album is coming in the near future. Keep your eyes peeled.
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years.
Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021.
Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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