Sexyy Red Reveals Chief Keef And Kayla B Drama Was Simply A Genius Promotional Tactic

BYGabriel Bras Nevares2.1K Views
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Iowa v Penn State
STATE COLLEGE, PA - SEPTEMBER 23: Sexyy Red looks on outside the stadium before the game between the Penn State Nittany Lions and the Iowa Hawkeyes at Beaver Stadium on September 23, 2023 in State College, Pennsylvania. (Photo by Scott Taetsch/Getty Images)
Whenever you can turn some spicy Internet drama into your next rollout, you know that you've made it as a big celebrity.

Sexyy Red is clearly handling her massive success quite well, inviting controversy and speculation to further her own rollout goals and image. Moreover, you might have heard that she and Kayla B (King Von's sister) got into some salacious social media spats over Chief Keef, being that both of them claimed to be romantically involved with him. However, it looks like all that (at least, on Sexyy's behalf) was just for show, as she recently previewed a Maury-parodying music video for her remix collab with Sosa, "Bow Bow Bow (F My Baby Mama)." It's a reimagining of her original hit, "Bow Bow Bow (F My Baby Dad)."

Furthermore, it seems like all the Internet attacks and jokes about polyamory were just that: jokes and antics to get us invested. It's a pretty smart scheme, albeit one that risked actually driving a wedge in between Sexyy Red, Chief Keef, and Kayla B. But we're sure that the music video will at least be a pretty comical and entertaining visual treatment, so all's well that ends well. We just hope that King Von's sister got the memo and that they're all a part of this together. If they're not, that's when things could really get messy.

Sexyy Red Teases New Music Video

Regardless, Sexyy Red is also going on tour soon, so she's understandably got a lot to promote and move with. However, this provided a pretty stark contrast compared to how other celebrities in the rap game choose to handle their extracurricular antics and headlines. While other artists seem more comfortable with keeping that drama at arm's length of their art and career, the St. Louis native knows the strength of using both in tandem. It hasn't always been a successful experiment, but it's been much better than many predicted.

Meanwhile, the "N.P.O." MC has a lot more to look forward to this year. Maybe she's actually pregnant again as she teased with this music video snippet, but at this point, who knows? Nevertheless, Sexyy Red definitely has a great marketing team behind her, or this was just the stars aligning and blessing her with an extra boost. As long as she can capitalize on that, then she'll handle future antics as swimmingly as this one.

About The Author
Gabriel Bras Nevares is a staff writer for HotNewHipHop. He joined HNHH while completing his B.A. in Journalism & Mass Communication at The George Washington University in the summer of 2022. Born and raised in San Juan, Puerto Rico, Gabriel treasures the crossover between his native reggaetón and hip-hop news coverage, such as his review for Bad Bunny’s hometown concert in 2024. But more specifically, he digs for the deeper side of hip-hop conversations, whether that’s the “death” of the genre in 2023, the lyrical and parasocial intricacies of the Kendrick Lamar and Drake battle, or the many moving parts of the Young Thug and YSL RICO case. Beyond engaging and breaking news coverage, Gabriel makes the most out of his concert obsessions, reviewing and recapping festivals like Rolling Loud Miami and Camp Flog Gnaw. He’s also developed a strong editorial voice through album reviews, think-pieces, and interviews with some of the genre’s brightest upstarts and most enduring obscured gems like Homeboy Sandman, Bktherula, Bas, and Devin Malik.
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