Kendrick Lamar's "Euphoria" Breaks A Rap Streaming Record

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PARIS, FRANCE - JULY 04: Kendrick Lamar attends the Chanel Haute Couture Fall/Winter 2023/2024 show as part of Paris Fashion Week on July 04, 2023 in Paris, France. (Photo by Arnold Jerocki/Getty Images)
The track set a new bar for rap songs released this year.

The biggest story in hip-hop so far this year has now spawned one of the biggest rap songs of the year. Kendrick Lamar and Drake's beef first sparked back in March when Future & Metro Boomin dropped "Like That." That feels like a lifetime ago as there's been numerous responses and developments from across the genre's spectrum. J. Cole and Kanye West have sparked a side-beef of their own while artists like Rick Ross and even Metro Boomin himself weighed in. But at the core it's been about Kendrick and Drake and the newest development proved it.

It's first full day of streaming on Spotify resulted in a massive number of streams. As DJ Akademiks reports, users streamed the song 9,206,498 times. That isn't just an incredibly impressive start for the diss track, it's the biggest single day of any rap song released in 2024 so far. Given that the diss track that started it all "Like That" has racked up more than 200 million streams, the ongoing beef is proving to be a major commercial draw for everyone involved. Earlier this week, Drake's "Push Ups" response track landed in the top 20 of the Hot 100. With "euphoria" pulling off an even stronger start it has the chance to debut even higher.

Kendrick Lamar Breaks 2024 Rap Streaming Record

In the days since "euphoria" dropped, fans have been dissecting every element of the track. That's including creating theories about some of the more abstract lyrics and noticing mistakes like a celebrity switch-up that went viral shortly after the song dropped. Most people online have claimed that Kendrick got the best of Drake in the beef so far. Though some like Joe Budden are hoping that the "Rich Baby Daddy" rapper is cooking up a response.

What do you think of Kendrick Lamar's new diss track breaking the single day Spotify streaming record for rap songs this year? Do you think the song will debut even higher on the Hot 100 than Drake's did? Let us know in the comment section below.

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About The Author
Lavender Alexandria is a music and culture journalist based in Los Angeles, California. She’s covered dozens of musical genres and styles from the most mainstream to the most experimental and underground on her blog and accompanying YouTube channel that looks at music, pop culture, and Billboard charts since 2017: Lav’s Music Corner. Lavender has produced editorial and listicle content both in written and video form over the past far years and has also interviewed up-and-coming artists like Censored Dialogue. Her experiences covering culture have taken her from Hyperpop parties in LA to underground rap shows in Atlanta, to DIY punk shows in Charlotte. Lavender has also written for iHeartRadio, covering some of the biggest artists in Hip Hop such as Ice Spice, Drake, Doja Cat and Cardi B. She also has bylines with ScreenRant and continues to write for Ringtone magazine. Lavender is a lifelong Charlotte Hornets fan and her favorite rap artists include Clipping, Little Simz, Earl Sweatshirt, and Kendrick Lamar.
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