Kanye West is not giving up in his battle with adidas to call out their business practices amid their new rollout of Yeezys. For those unaware, he claimed that this new initiative to sell the remaining sneaker inventory with new colorways emerged without his approval. Not only that, but Ye alleged that the company was still suing him for hundreds of millions of dollars and refusing to pay him. Now, he leaked an alleged adidas memo on Instagram on Thursday (February 29) that supposedly gives employees various "talking points" when it comes to their debacle. Specifically, it advises employees to "please refrain from extended conversations" about the clash and to emphasize the brand's sole ownership of Yeezy designs, proper licensing and process of upholding contract agreements, and the years-long completed state of these new designs.
"This is the document that they give employees at adidas when asked questions about Yeezy," Kanye West captioned the post. "There is an overlap to adidas and Kim ignoring my opinion on where my kids go to school or people ignoring my name change or the entire celebrity culture ostracizing me for my political opinion. It all comes down to human rights which you sacrifice when you’re stigmatized with mental issues. All these situations are actually far cr*zier than what I’ve been branded to be."
Kanye West Calls Out Adidas Again
Furthermore, this news actually contrasts interestingly with the success of Ye's Ty Dolla $ign collab album Vultures. Apparently, their listening events in various U.S. and European cities netted them about $12 million across all shows, which presumably all sold out. Still, that doesn't change the antisemitic controversies, strained personal relationships, and combative business maneuvers that caused this adidas split. Kanye West is definitely making a valid point here, especially in terms of his mental condition, but it's muddied by his methods.
Meanwhile, with rumors of his solo album Y3 apparently not being as true as fans thought, who knows what he could do next? Two Vultures installments remain in Ye and Ty's release plans, and many song previews with no drop attached. As for adidas and Yeezy, it's very unclear how this situation could evolve in the future. With that in mind, check back in with HNHH for more news and the latest updates on Kanye West.