It’s safe to say Kendrick Lamar has seen his fair share of success & accolades with his DAMN. album. From being ranked as a top album in 2017 from just about every publication & critic on their year-end lists to garnering multiple Grammy nominations, K. Dot has earned the right to call his latest body of work a DAMN “classic.”
Having already shared quite a few videos off the album, including most recently “Loyalty” with Rihanna, Kendrick decided to come through today (Dec. 22) and share another one for his current radio smash “Love” featuring Zacari.
Bringing the title to life, K. Dot focuses on various expressions of “love” in this possible NSFW & Dave Free-directed clip (above). It surfaces just hours after K. Dot took the stage with Rihanna at his annual TDE Toy Drive in California, where the two performed their collab “Loyalty” live for the first time ever.
Check out the official video (above) and share your thoughts in the comments. ICYMI, K. Dot also just released the collectors edition of DAMN., allowing fans to listen to the album backwards (see here).