Russ Claims Billboard Is Disqualifying Sales Of His New Album

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RUSS Concert in Sao Paulo
SAO PAULO, BRAZIL - DECEMBER 1: Rapper Russ performs live on stage at Audio Club on December 1, 2022 in Sao Paulo, Brazil.(Photo by Mauricio Santana/Getty Images)
He claims 10k sales have been taken away from him.

While it can often seem like fans are the only ones who care about sales numbers and chart placement, sometimes artists do too. There have been plenty of notable moments from artists like DJ Khaled and 6ix9ine who get upset publicly when their music doesn't hit number one. But this week there's another artist who feels cheated, Russ. His new album Santiago just hit the Billboard 200 for the first time and it debuted at number 12 with a pretty impressive 42k sold. He even managed to debut 6 spots higher than Quavo's new album Rocket Power. But because he was initially projected to sell over 50k and debut in the top 10, the "What They Want" rapper feels cheated.

“Billboard & Luminate took away ANOTHER 4,000 of my REAL sales over the weekend making that 10,000 sales total they took away from me while allowing major labels to fake their streams and sales and do monopolistic merch bundles (only major labels are allowed to do merch bundles because the only approved vendor is a major label vendor),” Russ ranted in a recent tweet. He ended his initial statement claiming that the charts don't matter as much as fan support does. “These numbers and charts are made up. The impact however is not. Shoutout to the fans.”

Russ Claims Billboard Slighted Him 10k Sales

This isn't the only time Russ has taken aim at music industry numbers recently. Earlier this year he tried explaining to his fans how Spotify's monthly listeners stat is misleading. He called the presentation "a façade" on account of how many monthly listeners are users who only accidentally stumbled onto one song on a playlist and aren't actually really "listeners."

It's easy to see why a debut outside the top 10 would be disappointing for Russ. His only other albums to hit the Billboard 200 have all debuted in the top 10. His albums Zoo and Shake The Snow Globe both hit the top 5. What do you think of Russ calling out Billboard for the allegedly missing sales? Let us know in the comment section below.

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About The Author
Lavender Alexandria is a music and culture journalist based in Los Angeles, California. She’s covered dozens of musical genres and styles from the most mainstream to the most experimental and underground on her blog and accompanying YouTube channel that looks at music, pop culture, and Billboard charts since 2017: Lav’s Music Corner. Lavender has produced editorial and listicle content both in written and video form over the past far years and has also interviewed up-and-coming artists like Censored Dialogue. Her experiences covering culture have taken her from Hyperpop parties in LA to underground rap shows in Atlanta, to DIY punk shows in Charlotte. Lavender has also written for iHeartRadio, covering some of the biggest artists in Hip Hop such as Ice Spice, Drake, Doja Cat and Cardi B. She also has bylines with ScreenRant and continues to write for Ringtone magazine. Lavender is a lifelong Charlotte Hornets fan and her favorite rap artists include Clipping, Little Simz, Earl Sweatshirt, and Kendrick Lamar.
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