Spotify has reportedly taken down tens of thousands of tracks from the AI company, Boomy. Universal Music previously reported the company for suspicious streaming activity to Spotify. The platform pays out to artists on the basis of streaming numbers and thus takes artificially boosted numbers quite seriously.
“Artificial streaming is a longstanding, industry-wide issue that Spotify is working to stamp out across our service,” Spotify said in a statement to Insider. "When we identify or are alerted to potential cases of stream manipulation, we mitigate their impact by taking action that may include the removal of streaming numbers and the withholding of royalties. This allows us to protect royalty payouts for honest, hardworking artists."
Spotify Cracks Down On A.I. Music
The recent takedown encompasses 7% of Boomy's total tracks. A.I. technology and its impact on the music industry has been a prominent talking point in recent weeks. Songs recreating vocals from Drake, The Weeknd, JAY-Z, and many more artists have all gone viral on social media. Many artists have condemned the use of their vocal likeness in the songs, while others, such as Grimes, have embraced it.
During Spotify's quarterly financial call in April, CEO Daniel Ek described A.I. technology as both “really cool and scary.” He explained: “These are very, very complex issues that don’t have a single straight answer…But we’re in constant discussion with our partners and creators and artists and want to strike a balance between allowing innovation and, of course, protecting artists." He added: I think the whole industry is trying to figure that out and trying to figure out [AI] training…I would definitely put that on the risk account because there’s a lot of uncertainty, I think, for the entire ecosystem."
[Via]