Kanye West and his relationship with Adidas came to an end last year after a meltdown on social media. Overall, it was clear that Ye wanted out of his deal. However, he went about all of this in the worst way possible. From a crusade against Jewish people to various associations with white supremacists, Ye jumped off the deep end. It was extremely difficult to watch, and at this point, very few people want to be associated with the artist. Regardless, he is still trying to move forward with his endeavors.
For instance, Kanye West is still very much involved in Yeezy, which is now independent. Unfortunately for Ye, there is a lot going wrong right now. The brand is facing lawsuits from previous employees. Additionally, they were kicked out of their previous office for not paying the rent. Now, however, it is being reported by Donda Times on Twitter that Kanye has a new office for his brand. That said, he has decided to troll his previous employer with the new office. Below, you can see what we mean.
A New Yeezy Office Emerges Thanks To Kanye West
Essentially, the new Yeezy office is on Melrose Avenue in Los Angeles. Just a couple of addresses down, you can find an Adidas store. This all takes place between Laurel Avenue and North Edinburgh Avenue. Although, there are no exact details about this new Yeezy office in terms of size. Moreover, it is unknown as to what kind of operations are going down in there. Having said that, it seems like this was a very deliberate move. With all of the office space in the world, why choose a location right next to an Adidas store?
At this point, Adidas and Yeezy are both hurting. Adidas currently has over $500 million in leftover Yeezy products that they can't sell. Moreover, no one really cares about Yeezys anymore. Ye doesn't have the resources to produce his shoes at the level he once could. It remains to be seen if the brand will ever get its juice back. Stay tuned to HNHH for the latest news and updates from around the sneaker world.
[Via]