After an epic weekend at Coachella, both on the stage and in the crowd, Bad Bunny is starting our week off right with a new single. For his latest release, the Bullet Train actor teamed up with Mexican norteño band, Grupo Frontera, to create a unique piece of music called "un x100to," which translates to "one percent," as Hypebae notes. The single landed on Monday (April 17), along with an accompanying music video that finds Bunny standing out amongst his collaborators in a bright-blue outfit while they dress down in cowboy-style clothing.
Upon sharing "un x 100to," the 29-year-old spoke with Zane Lowe of Apple Music 1 about his experience making the song. "I really love Grupo Frontera because I think they have a lot of feelings in their songs. I love the way that they perform and they made it with the heart just like me," Bunny shared while giving the foreign group their flowers. He seemed pleased in his decision to step away from his usual sounds, explaining, "It's very necessary because the world needed, I think the world needed to know more about all culture, the Latin culture. Another perspective is not only reggaeton and perreo and urban music. There are also other very beautiful and very wild genres of Latin music."
Grupo Frontera and Bad Bunny Collaborate on "un x100to"
The "La Jumpa" artist is likely riding on a high right now following his historic Coachella performance this past weekend. Fans saw him bring out Post Malone and other guests, and though he was hit with technical difficulties, Bunny carried on like a champ. Now, he gets to prepare to do it all over again this coming Friday (April 21).
Tune into Bad Bunny and Grupo Frontera's new visual on YouTube above, or add the collab track to your playlist on Spotify/Apple Music. Who else would you like to see the Puerto Rican artist collaborate with this year? Let us know in the comments, and check back in later this week for more release updates on our Fire Emoji update.
Quotable Lyrics:
Hace tiempo no pensaba en ti
Borracho a tu Insta me metí
Baby, ya yo sé que a ti te va bien
Que de mí tú no quieres saber, ey, ey
[Via]