Lil Durk Launches His NFT Sneaker Project

BYAlexander Cole7.8K Views
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2023 Dreamville Music Festival
RALEIGH, NORTH CAROLINA - APRIL 01: Lil Durk performs during the 2023 Dreamville Music festival at Dorothea Dix Park on April 01, 2023 in Raleigh, North Carolina. (Photo by Tim Mosenfelder/Getty Images)
The Lil Durk NXTG3NZ 7220 has arrived.

Lil Durk is one of the biggest artists in the hip-hop world right now. Although he has been at it for a long time, there is no doubt that his career has kicked into a whole new gear. Overall, he is extremely well-liked by his peers. This has allowed him to feature on a variety of different songs and projects. Moreover, he has been able to turn it the other way and bring big artists onto his own work. Needless to say, Durk has a lot of blessings right now, and he isn't afraid to let that be known. This is especially true now that he is back with India Royale.

As for his life outside of music, the artist has been looking to do things in the business realm. Although it has taken a bit of a dive, NFTs are still on people's radars. Consequently, Lil Durk has decided to merge his fascination with NFTs with his love of sneakers. The artist has teamed up with a new company called NXTG3NZ, which he is launching a line of sneakers with. The shoe is called the NXTG3NZ 7220, and you can see images of the aforementioned signature sneaker, down below.

Lil Durk x NXTG3NZ

As you can tell, this shoe has a chunky quality to it. Clearly, the Kanye influence has been rubbing off on Durk. That said, these shoes released last night and are now currently available on the NXTG3NZ website. However, it should be noted that you aren't buying the physical sneaker right now. Instead, you are simply purchasing an NFT that will give you access to the sneaker six months down the line. While some fans may be confused by this, they have to understand that this seems to be the new way of doing things. Although the Metaverse is still in its infancy, many companies are showcasing impressive innovation.

Regardless, it is cool to see Durk getting involved in the sneaker world. There is a ton of room for innovation beyond just Adidas, Nike, Jordan Brand, and the usual players. Let us know what you think of these shoes, in the comments section below. Additionally, stay tuned to HNHH for more news and updates from around the sneaker world.

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About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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