Future Reportedly Starting Medical Marijuana Brand

BYGabriel Bras Nevares2.5K Views
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A trademark attorney revealed that the rapper's legal team filed several trademark applications for "EVOL BY FUTURE."

While it's by no means uncommon at this point, it's always exciting to see the hip-hop world cross over into other industries. Future is reportedly starting a brand in the lucrative marijuana business. Moreover, these reports come from trademark attorney Clarissa Harvey, who shared some details on these potential big plans. Furthermore she said Hendrix's legal team filed six trademark applications for a line named "EVOL BY FUTURE" in various classes on February 17. In addition, she said the description of the brand involves “providing a website featuring health information in the field of medical marijuana and cannabis."

Also, these reports indicate that the line may include vape pens, medicated oils, smoking lounge services, and more. Of course, longtime Future fans likely recognize the alleged brand name from the MC's 2016 album. However, even an extracurricular business venture probably won't stray the trap legend from album mode. He tweeted as such earlier this year, along with the announcement of a collab album with Metro Boomin later in 2023. Not only that, but he boasted that they already have the album of the year.

Future Has Big Plans Beyond Medical Marijuana

In addition to those big plans, Future also extended his One Big Party tour with additional dates later this year. His new run will last from March 9 in New Orleans to April 8 in Minneapolis, although his announcement teased that there are "always more cities to be added." Moreover, his January run brought along Polo G, Trippie Redd, Kodak Black, EST Gee, Ocean x KungFu, Rob49, and Babyface Ray. While new dates would've been enough to satisfy fans, Pluto is bringing new guest to these shows as well. They include G Herbo, Mariah the Scientist, Don Toliver, and his ex-girlfriend Dess Dior. Although that would be awkward for many, she told Angela Yee that they're on great terms.

“We’re very, very, very good friends,” she expressed. “He always support me and I’ll always support him. It’s no bad blood. And that’s what people just – you know, they get the wrong idea. It don’t always don’t have to end in a s**t-show. You know what I’m saying? Gracefully move on.” Regardless, come back to HNHH for the latest on Future's next big move.

About The Author
Gabriel Bras Nevares is a staff writer for HotNewHipHop. He joined HNHH while completing his B.A. in Journalism & Mass Communication at The George Washington University in the summer of 2022. Born and raised in San Juan, Puerto Rico, Gabriel treasures the crossover between his native reggaetón and hip-hop news coverage, such as his review for Bad Bunny’s hometown concert in 2024. But more specifically, he digs for the deeper side of hip-hop conversations, whether that’s the “death” of the genre in 2023, the lyrical and parasocial intricacies of the Kendrick Lamar and Drake battle, or the many moving parts of the Young Thug and YSL RICO case. Beyond engaging and breaking news coverage, Gabriel makes the most out of his concert obsessions, reviewing and recapping festivals like Rolling Loud Miami and Camp Flog Gnaw. He’s also developed a strong editorial voice through album reviews, think-pieces, and interviews with some of the genre’s brightest upstarts and most enduring obscured gems like Homeboy Sandman, Bktherula, Bas, and Devin Malik.
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