Nike Ja 1 "Midnight" Gets Swarovski Treatment

BYAlexander Cole2.5K Views
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Image via Nike
This shoe pays tribute to Ja Morant's work ethic.

Ja Morant has a brand-new signature sneaker on the way called the Nike Ja 1. Although Morant has been having some controversial moments with the Grizzlies this year, Nike is rewarding him. Having your own signature shoe is one of the greatest accomplishments for any player. Overall, it symbolizes that you are officially a star in the league. Moreover, it becomes an extra revenue source for players to build generational wealth. For Morant, it is also an opportunity to showcase his personality.

So far, Morant's new signature shoe has been given quite a few new offerings. Mostly, these offerings have been praised for how colorful they are. Additionally, fans seem to enjoy the silhouette of the shoe, which is quite basic yet effective. Players like Luka Doncic who have also been getting their first signatures have gone with similar design choices. For now, it is proving to be a solid move for them as anything crazier could alienate some fans.

Nike Ja 1 "Midnight"

Image via Nike

Subsequently, we now have a new colorway of the Nike Ja 1. In fact, this new offering is getting some help from Swarovski. As you can see in the images below, the "Midnight" colorway has Swarovski crystals on the Nike swoosh. Furthermore, there are Swarovskis on the "12 AM" pendant that goes on top of the laces. From there, the rest of the colorway is black. Overall, it is a simple yet effective color scheme that is definitely going to look good on the court. Those Swarovski crystals are absolutely going to make the shoe sing.

As for the release date, nothing has been announced just yet. However, it is known that this shoe is going to cost a whopping $400 USD. Of course, this price point makes sense when you consider the crystals that are involved here. Let us know what you think of the sneaker, in the comments down below. Additionally, stay tuned to HNHH for all of the latest news and updates from around the sneaker world. We will always bring you information from the biggest brands.

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Image via Nike
Image via Nike

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About The Author
Alexander Cole is the current Managing Editor of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. During this time, he has shown an expertise in Air Jordans, Yeezys, and all things that have to do with Nike. His favorite kicks are the Air Jordan 1 High OG, the Air Jordan 4, the Air Jordan 6, and the Adidas Yeezy Boost 350 V2 in the "Beluga 2.0" colorway. Although his collection might not be the biggest, he is always looking to add new styles to it. When it comes to sports, Alex has a particular interest in the NBA and the NFL. His favorite teams are anywhere LeBron goes, and the Kansas City Chiefs. As a Montrealer, the Montreal Canadiens hold a special place in his heart, even if they haven't won the Stanley Cup in his lifetime. Alex also works for the Concordia Stingers, where he provides play-by-play and color commentary for the football, hockey, and basketball teams His favorite hip-hop artists are Kendrick Lamar, Playboi Carti, Travis Scott, and Lil Uzi Vert.
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