Rick Rubin: "I Know Nothing About Music"

BYGabriel Bras Nevares3.4K Views
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The legendary producer isn't fooling anyone, but he had some insightful thoughts on his status in the music industry.

Rick Rubin, the legendary producer whose influence is still heralded as gospel, said that he knows nothing about music. In a recent interview with Anderson Cooper for 60 Minutes, he explained how he has no technical knowledge of music production. Moreover, he had some insights as to why his style and taste is so sought-after... and successful.

SANTA MONICA, CA - NOVEMBER 01: Rick Rubin attends the premiere of Endangered Spirit's 'Bunker77' on November 01, 2017 in Santa Monica, California. (Photo by JB Lacroix/ Getty Images)

“Do you play instruments?” Cooper asked the Def Jam co-founder. “Barely,” he replied, to which Cooper responded almost incredulously: “Do you know how to work a soundboard?”

“No. I have no technical ability, and I know nothing about music,” Rubin stated. Cooper laughed, as we're sure many did when they heard those words. Furthermore, given his track record (Kanye West, Run-DMC, The Strokes, Johnny Cash, Black Sabbath, and Eminem just to name a few), this seems preposterous. Still, the 59-year-old identified why he stamped his name into the game.

“I know what I like and what I don’t like, and I’m decisive about what I like and what I don’t like," he expressed.

“So what are you being paid for?” Cooper asked. “The confidence that I have in my taste and my ability to express what I feel has proven helpful for artists,” the Beastie Boys producer said humbly.

In a previous interview with Channel 4 News, the producer highlighted the importance of singularity and not comparing yourself to others. Moreover, such advice likely fueled some of the greatest hip-hop albums of all time. Some are License to Ill by The Beastie Boys and Public Enemy's It Takes A Nation Of Millions To Hold Us Back. However, more recent examples of Rubin's genius are Ye's Yeezus and Slim Shady's The Marshall Mathers LP 2.

“We each have a singular voice, we each have our own voice,” he told Channel 4. “What I do is different than what you do…we all do something different and they’re not comparable. They have nothing to do with each other. It’s apples and oranges.

"So if you make something today and you think it can be better," he concluded, "tomorrow you can improve it. You can continually make the thing you’re making better. You can learn and practice and do anything.”

Still, what do you think of Rick Rubin supposedly knowing "nothing" about music? However you may feel, let us know in the comments down below. Also, as always, stay tuned to HNHH for more wisdom from the music industry's genius gurus.

About The Author
Gabriel Bras Nevares is a staff writer for HotNewHipHop. He joined HNHH while completing his B.A. in Journalism & Mass Communication at The George Washington University in the summer of 2022. Born and raised in San Juan, Puerto Rico, Gabriel treasures the crossover between his native reggaetón and hip-hop news coverage, such as his review for Bad Bunny’s hometown concert in 2024. But more specifically, he digs for the deeper side of hip-hop conversations, whether that’s the “death” of the genre in 2023, the lyrical and parasocial intricacies of the Kendrick Lamar and Drake battle, or the many moving parts of the Young Thug and YSL RICO case. Beyond engaging and breaking news coverage, Gabriel makes the most out of his concert obsessions, reviewing and recapping festivals like Rolling Loud Miami and Camp Flog Gnaw. He’s also developed a strong editorial voice through album reviews, think-pieces, and interviews with some of the genre’s brightest upstarts and most enduring obscured gems like Homeboy Sandman, Bktherula, Bas, and Devin Malik.
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