DJ Premier Details His Role In Kanye West Signing Travis Scott

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Launch Of Rostrum Records, "Top Shelf 1988" With MC Lyte, Big Daddy Kane, Chubb Rock, Special Ed, Craig G, And Others
NEW YORK, NY - DECEMBER 04: DJ Premier attends Launch of Rostrum Records, "Top Shelf 1988" With MC Lyte, Big Daddy Kane, Chubb Rock, Special Ed, Craig G, And Others on December 4, 2018 in New York City. (Photo by Johnny Nunez/Getty Images for Rostrum Records)
DJ Premier says that he played a significant role in Kanye West signing Travis Scott.

DJ Premier reflected on the role he played in Travis Scott landing a deal with Kanye West during a new interview with Pitchfork. The legendary producer explained that he was childhood friends with Scott's father while growing up in Houston.

Premier says Scott once attempted to get him to sign him while visiting his parents' house.

“He was trying to get me to sign him at a time when the music he was making just wasn’t in my lane. He came to my parents’ house and sat with me, back when Nokia flip phones were a thing,” Premier recalled.

NEW YORK, NEW YORK - NOVEMBER 06: (EXCLUSIVE COVERAGE) DJ Premier visits SiriusXM Studios on November 06, 2019 in New York City. (Photo by Bonnie Biess/Getty Images)

While he wasn't feeling Scott's music, he did think it'd be a good match for Kanye’s G.O.O.D. Music imprint. Scott eventually signed to the label in 2012.

“He was sneaking pictures and his aunt is telling him to stop taking pictures,” he continued. “I was like, ‘You know what? Kanye might be into what you’re doing right now.’ I called to co-sign him, like ‘Yo, he’s got something.’ Next thing you know, he’s signing with Ye.”

As for Premier's relationship with Scott's father, he discussed their friendship during an interview on the Rap Radar Podcast in 2017.

“Travis Scott’s dad was one of my OGs when I was a kid in Texas,” he said at the time. “His father put me on, you know, I used to ride minibikes and I was into motorcycles real heavy and dirt bikes. His father taught me how to ride. Shout to Jacques, and shout to his brother Travis.”

Premier's discussion with Pitchfork comes after the release of his latest EP, Hip Hop 50Vol. 1. For the project, he teamed up with Nas, Lil Wayne, Joey Bada$$, Run The Jewels, Slick Rick, Remy Ma, and Rapsody.

[Via]

About The Author
Cole Blake is a current staff writer at HotNewHipHop based out of New York City. He began writing for the site as an intern back in 2018 while finishing his B.A. in Journalism at St. John’s University. In the time since, he’s covered a number of breaking stories for HNHH. These include the ongoing YSL RICO trial, the allegations surrounding Diddy, and much more. His work also extends outside of hip-hop, having written extensively about a myriad of topics including politics, sports, and pop culture. He’s attended several music festivals to provide coverage for the site as well, such as Rolling Loud and Governors Ball.
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