Usher surprised fans when he announced that his new single could be found in specially marked boxes of Honey Nut Cheerios last week. The strangest display of "#NewRules" we've seen yet not only made it difficult to acquire the song, but some fans reported that the provided download code didn't even work (luckily, they had a bowl of Honey Nut Cheerios to take comfort in).
Naturally, the song has made its way on to the internet, and it falls somewhere between the singer's recent bouts of soul-revision with "Good Kisser" and "She Came To Give It To You", and a more modern R&B sound. As most things do, it still sounds best enjoyed with a bowl of Cheerios.
[Via Complex]
Quotable Lyrics:
Don't hold out on your love
It's the only I'm sure of
For everything I'm clueless
Stupid, foolish
For everything else but you