A few days before his Halloween mixtape, Keep Flexin, Rich The Kid has shared the video to his June single, "Run It Up," featuring Young Thug. One of Rich's first self-produced singles, "Run It Up" appeared on July's Rich Forever 2 -- a compilation project with labelmate Famous Dex -- and the track has achieved over 10 million plays on SoundCloud.
The new video begins with Rich driving under the influence and calling Thugger to tell him to pull up. They then flex all over an affluent neighborhood in LA, toking in the baseball diamond and reclining fully-clothed on large inflatable birds in the pool.