Oba Rowland has been out on the road this year with his fellow Detroit partner Dej Loaf in support of his latest project Found One. After noticing the impact his "YNCU" record was having on the people, from performing live at SXSW & Bonnaroo, Oba decided it was only right he shot a music video for it.
Directed by Kardiak Films, the video finds Oba taking us through the streets of Detroit and giving us a strong idea what a “young nigga had to come up” with, which wasn’t very much. Check it out.
Look for Oba to release a new project at the end of “Octoba,” aka his self-proclaimed takeover month. Stay tuned.