YouTube is pairing up artists with some visionary directors in honor of the 2015 YouTube awards, and Migos are among the lucky artists involved. While the trio always make sure to deliver memorable videos, whether through insane budgets like "Versace" or simply on their large personalities alone, "One Time" is one the most conceptual visuals we've seen from the ATL all-stars.
Director Ninian Doff brings Quavo, Offset and Takeoff to life in new ways, freeze framing their movements, and having them pop multiply across the screen in a style that's half "Hardest Button To Button" and half Donny Darko. The highlight of the clip comes when Takeoff's lips jump off his face to deliver some of his effortless triplet flows.