It's no secret that Eminem lyrics, jam-packed with syllables and mid-word rhymes, can get lost on some listeners. (He did break the record for most words in a hit single, after all.) Fortunately, almost everything nowadays gets a lyric video.
Taking through the streets of a Gotham-esque city likely inspired by Em's home town of Detroit, the designers on this one use a variety of techniques to keep things interesting: mid-rhyme transitions, some clever animation (ha, "shit stain"), and a whole lot of color.
Already know the lyrics to this one by heart? Well, it couldn't hurt to listen to the song again, could it?