It's Bobby Ray season.
B.o.B. has announced that he will release his fourth album ETHER on May 12th. It will be his first release since his contract with Grand Hustle/Atlantic Records ended. He also debuted the video for his single “4 Lit” featuring T.I. and Ty Dolla $ign.
ETHER marks B.o.B's first album since 2013’s Underground Luxury. Between December 2015 and August 2016 he released four mixtapes, one titled after each classical element.
“It’s about balance these days,” he says. “If you look at my career, there’s been a story arc. On The Adventures of Bobby Ray, Bobby goes on an adventure. He smokes some Strange Clouds afterwards. Then, he goes to the nightclub and does urban music in Underground Luxury. He takes some psychedelic mushrooms, has an awakening, and drops conscious projects like Psycadelik Thoughtz. Now, I want to take everything and have fun in this culmination called ETHER. I’ve always believed knowledge plus experience equals wisdom. The experience is kicking in.”
Check out the cover art below.