Swizz Beatz & Diddy Targeted In Kanye West's "White Lives Matter" Controversy

BY Erika Marie 9.3K Views
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Last month, Swizz and Diddy jumped into action on behalf of Ye during his Adidas drama, but people are questioning where they stand now.

Exactly as he planned, Kanye West is the talk of the industry. The attention-seeking Rap icon has ruffled feathers this week after he featured "White Lives Matter" designs in his YZYSZN9 show, but it was his anti-Black Lives Matter double down that also caused a ruckus. Now, we find that it isn't just Ye that is receiving backlash for the display as his friends Sean "Diddy" Combs and Swizz Beatz have been targeted.

Recently, West went wild on Instagram in an attack against Adidas and The Gap. In relation to the former, West alleged that the company copied his designs and in turn, received a surge of support.

Diddy and Swizz were some of the loudest advocates as they called for a boycott and proclaimed they were standing in West's corner.

However, amid his "White Lives Matter" controversy, several of those previous celebrity supporters have remained silent. On social media, people are questioning why Diddy nor Swizz have addressed West's recent statements, and the pushback is only increasing.

Some have complained that there aren't enough of West's industry friends who publicly hold him accountable, while others have defended the right to not speak out on certain controversial issues.

You can read through a few passionate posts by inquirers below.

About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.