It hasn't even been less than a year and Drake returned this week with the release of Honestly, Nevermind. The seventh studio album from Drake is a departure from his previous efforts, diving deeper into the electronic sound with minimal rapping efforts. Though there's already a polarizing reception, Drake will likely still have the summer on lock.
Upon the album's release, the rapper delivered a new set of visuals for the single, "Falling Back." With Director X holding it down, Drake invites fans into a milestone event -- his wedding. However, he's marrying a roster of 23 women. The video takes fans from Tristan Thompson's pep talk with Drizzy to the rapper trading vows with his spouse(s) and straight to the reception where a dreadful wedding singer delivers a rendition of "Best I Ever Had."
Check out the music video for Drake's "Falling Back" above.
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years.
Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021.
Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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