Bobby Shmurda Is Back With "They Don't Know"

BY Erika Marie 5.7K Views
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The independent artist goes hard on his latest single.

It has been a celebratory season for Bobby Shmurda now that the rapper has gone independent. He has been living the good life since his release from prison, however, Shmurda has yet to share his official debut album. It was suggested that there were a few hiccups behind the curtain, and soon, Shmurda was complaining that he wasn't happy with his label situation.

The "Hot N*gga" icon even recently told a fan: "Nah F*** that I got major Lables jumping me Blackballing me and sh*ttttt and I’m from the hood young and rich black as sh*ttt and don’t give a about both and they Scare of me and I love that ishhh. I’m only 27 one year fresh Outta six years they got 400 employees tell them boys stop playing me Homieee and I do no marketing that all my sh*t natural ahhhhh #FThemPeople I’m gone."

Shmurda isn't letting a little trouble behind the scenes stop him from moving forward and on Friday (April 29), he returned with his new single, "They Don't Know." The track arrives with a new music video as well, so stream "They Don't Know" to see Bobby Shmurda do what he does best.

Quotable Lyrics

I can't decide if I'ma cheat the b*tch or I'ma leave the b*tch
Looked at my watch and see you freezin', b*tch
You know I'm still gettin' rich
I keep a job for every season, b*tch


About The Author
Since 2019, Erika Marie has worked as a journalist for HotNewHipHop, covering music, film, television, art, fashion, politics, and all things regarding entertainment. With 20 years in the industry under her belt, Erika Marie moved from a writer on the graveyard shift at HNHH to becoming a Features Editor, highlighting long-form content and interviews with some of Hip Hop’s biggest stars. She has had the pleasure of sitting down with artists and personalities like DJ Jazzy Jeff, Salt ’N Pepa, Nick Cannon, Rah Digga, Rakim, Rapsody, Ari Lennox, Jacquees, Roxanne Shante, Yo-Yo, Sean Paul, Raven Symoné, Queen Naija, Ryan Destiny, DreamDoll, DaniLeigh, Sean Kingston, Reginae Carter, Jason Lee, Kamaiyah, Rome Flynn, Zonnique, Fantasia, and Just Blaze—just to name a few. In addition to one-on-one chats with influential public figures, Erika Marie also covers content connected to the culture. She’s attended and covered the BET Awards as well as private listening parties, the Rolling Loud festival, and other events that emphasize established and rising talents. Detroit-born and Long Beach (CA)-raised, Erika Marie has eclectic music taste that often helps direct the interests she focuses on here at HNHH. She finds it necessary to report on cultural conversations with respect and honor those on the mic and the hardworking teams that help get them there. Moreover, as an advocate for women, Erika Marie pays particular attention to the impact of femcees. She sits down with rising rappers for HNHH—like Big Jade, Kali, Rubi Rose, Armani Caesar, Amy Luciani, and Omerettà—to gain their perspectives on a fast-paced industry.