Anderson .Paak Teams With Budweiser For "Yours To Take"

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Anderson .Paak's new song debuts as part of Budweiser's new "Yours To Take" campaign.

Anderson .Paak's experienced some major career highlights this year, even without releasing new music. He and Bruno Mars took home four Grammy awards for their efforts as Silk Sonic, and he played the drums for Eminem and Dr. Dre during the Super Bowl. 

Now, the artist has connected with Budweiser for their Tomorrow is Yours to Take campaign where he shared a brand new single. "Yours To Take" features .Paak's signature style of funk-infused beats speaks to the artists who aren't giving up on their dreams. Additional music and sound were crafted by Squeak E. Clean Studios.

"My new music for the campaign isn’t just a song, it’s an anthem! The way I see it, it’s like a rallying cry to those who are DONE listening to all the reasons why their dreams are impossible,” said Anderson .Paak. “Trust me, I heard all those naysayers too, but I kept myself motivated and did my best to ignore the haters every step of the way. My hope is that Budweiser and I can reach artists, designers, athletes and creatives – everyone! – all over the world who are ready to take the first step on their own path to greatness.”

Quotable Lyrics
Are you good enough to make this shot?
Are you big enough to fill up the spot?
Are you really gettin' back on your feet
Tell 'em this, is it art? Is it niche?


About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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