Ice Cube Reveals Plans For A 3-On-3 World Cup

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Ice Cube
Ice Cube has big plans for his BIG3 basketball league.

Ice Cube's BIG3 basketball league has seen tremendous growth over the past four years and he doesn't intend on slowing down anytime soon. This season, the league went international for the playoffs as the Final 4 was played in Nassau, Bahamas at the Atlantis Paradise Island resort. It is one of the most beautiful places on earth and the championships were an overwhelming success as the Trilogy took home the title.

Now, Cube is looking to go bigger with his league and if you're a fan, there is a lot to be excited about. In an exclusive interview with HotNewHipHop, Cube spoke about his big plans for the league and how in the future, he wants to host a tournament called the "Big Cup" where teams from around the world could challenge the BIG3 in 3-on-3 basketball.

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"More teams," Cube said when asked what he envisions for the league. "We're working on what we call the Big Cup, which is like the World Cup, but for 3-on-3 basketball. We invite countries from all over the world, submit teams and play the BIG3 rules. See who's the best in the world for real. And you know, just grow the brand, grow the fan base, make our sponsors happy. Make our partners, our players, and coaches, happy."

These are certainly ambitious goals although that is par far the course when it comes to Cube. He believes in his brand, and at this point, he has every reason to.

You can check out our full interview with Ice Cube below, or right here.


About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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