Dapper Dan & Pepsi Team Up For "Made For Football Watching" Capsule Collection

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Victor Cruz helps Dapper Dan and Pepsi announce their collaborative capsule collection to kick-off NYFW & the NFL season.

With the NFL and New York Fashion Week kicking off, Pepsi and Dapper Dan have teamed up for a capsule collection to celebrate the occasion.

The father of logo-mania and the iconic cola brand are launching football season comfort-wear with the flyness of streetwear for the official Pepsi x Dapper Dan Football Watching Capsule Collection. The collection is carries the boldness of Dapper Dan's designs and the coziness of loungewear created specifically for watching football in style and comfort. 

The capsule includes a handmade lounger with vegan pockets, a hoodie, bucket hat, and a collectible Pepsi can.

Via Publicist

The announcement of the collaborative capsule collection was made with the help of Victor Cruz who went down to Harlem to check out the collaboration at Dapper Dan's spot. 

"What was Daddy's favorite soda? They gon' say Pepsi," Dan tells Victor Cruz in the minute-long clip announcing the capsule collection. "So this whole partnership, man, is really important to me."

Check out the collection below and head over to www.madeforfootballwatching.com for your details on how you can get your hands on this dope collab. 

Let us know what your favorite piece from the Pepsi x Dapper Dan Capsule Collection in the comment section.


About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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