Kanye West's Yeezy Brand Sues Intern For Unauthorized IG Posts

BYAlexander Cole4.9K Views
Link Copied to Clipboard!
Brad Barket/Getty Images for Fast Company
Kanye West
Yeezy is very strict about its rules.

Kanye West's Yeezy brand is one of the biggest entities in the sneaker industry right now and when it comes to fashion at large, West has been able to turn Yeezy into a billion-dollar enterprise, thanks to some help from Adidas. With this in mind, Kanye chooses to be quite secretive about the brand's upcoming projects, and he makes sure to keep his employees from spoiling some of the secrets.

Perhaps the best example of this comes from a recent lawsuit in which the brand is now suing a former intern by the name of Ryan Inwards. According to The Hollywood Reporter, Inwards signed a non-disclosure agreement at the start of his internship, stating that he could not post any photos related to Yeezy's behind the scenes operations.

<a href=Kanye West's Yeezy Brand Sues Intern For Unauthorized IG Posts">
Brad Barket/Getty Images for Fast Company

Inwards allegedly broke this clause as he repeatedly posted Yeezy-related photos to his Instagram account. Yeezy claims they asked Inwards to take the photos down numerous times although he never did. In response to Inwards' inaction, the brand is suing him them for $500,000 in liquidated damages.

The brand also wants Inwards to give Yeezy all of the images he took as a way to deter him from ever pulling this off in the future. Stay tuned for updates as this is a developing story.

Kanye West's Yeezy Brand Sues Intern For Unauthorized IG Posts
Robin Marchant/Getty Images for Ralph Lauren

[Via]


About The Author
Alexander Cole
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
...