You have to wonder when Berner sleeps. Between running a highly successful cannabis company that continues to thrive and dominate the industry and his prolific career as a rapper, Berner has proven that his hustle is unmatched. Each year, he unloads at least three projects and that's the minimum.
It was only a few months ago when he released his joint effort with UK rapper Tunde, titled, They Land Better In Manchester. This weekend, the rapper kicked off the campaign for its follow-up Paulie Cicero with his new single, "TD." Airy vocal samples and Detroit-meets-Cali bass carries the production while Berner's smoked-out flow details his entrepreneurial hustle.
Keep your eyes peeled for Berner's new project, Paulie Cicero dropping this Friday, May 14th. Peep the new single below.
Quotable Lyrics
I'm buying land, all cash, fuck a bank loan
I'm where the dank's grown with all my gold chains on
I'm from the city where all the legends get slept on
Cats left me out the mix, it made my cheque long
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years.
Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021.
Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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