TikTok is already a necessary tool to succeed in the music industry but it certainly feels like some of these songs are being forced down our throats with manufactured challenges. However, there are many artists who've had organic growths through the platform that eventually led to nationwide airplay. Cookiee Kawaii blasted to success with "Vibe" which later received a remix with Tyga.
Even though she's been relatively low-key since the top of the year, she emerged on Friday with the release of her latest single, "Hey DJ." It's an upbeat record that finds Cookiee weaving through the laidback production with flows and melodies. While it does lean more towards electronic than it does hip-hop, Cookiee Kawaii is proving to be a master at tying both together in an authentic way.
Quotable Lyrics
Bang it out
Speed it up
Get low, let me see them shoulders roll
Let me show you how this go
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years.
Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021.
Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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