The Goya brand has taken a few Ls in recent times, largely due to the CEO Robert Unanue's support of Donald Trump. Unanue's support for Trump's election fraud prompted the Goya Food board of directors to put a muzzle on him. Needless to say, the Goya brand has taken a hit to their reputation but if there's someone that could save it, it's Termanology.
Term's G.O.Y.A series is a staple in his catalog with a third installment set to arrive in a little over a month. He returned with a new single from the project titled, "Broad Day," a menacing banger that brings it back to the essence of hardcore New York rap. Just straight bars and gutter production to nod your head to.
Check it out below. GOYA 3 drops on March 5th.
Quotable Lyrics
I violated a lotta n***as, you not the first
Yeah you see it, Santeria when I drop a verse
Pray to Padron saints, light a candle
Fuck squarin' up, I took my chances gettin' paid as a vandal
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years.
Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021.
Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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