Gucci Mane Signs Ola Runt To 1017 Records

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Gucci Mane performs onstage during the BET Hip Hop Awards 2018 at Fillmore Miami Beach on October 6, 2018 in Miami Beach, Florida.
Gucci Mane signs Ola Runt to 1017 Eskimo.

Gucci Mane's ability to find talent is unlike many of his peers in the rap game. Throughout the years, he's introduced artists that became megastars down the line. However, since his release from prison, he's been searching for the next burgeoning star to take under his wing. Hoodrich Pablo Juan, Asian Doll, Mal & Quill, and Lil Wop are a few artists he previously signed to 1017 Eskimo, though not all of them are still on the roster.

Days after announcing a million-dollar deal for the next artist to sign to 1017 and it looks like Gucci Mane's has succeeded in his search. Ola Runt has been making a serious amount of noise in Atlanta and now, he's found a home at 1017 Eskimo. The rapper announced the signing on Twitter. "Smartest decision I ever made this the OleGuwop y’all wanted @1olarunt @a@ I ain’t signing nobody else but the next so icy girl @@@ her the streets need pick me a gutta bitch who can rap!!!!! Real Zone 6," he announced.

The announcement of the singing comes a little over a week after he released his latest project, Mama Tried that includes his viral single, "Osborne Flow." Surprisingly, Ola Runt marks the first rapper born and raised in Atlanta to sign to Gucci Mane's label. Peep the signing announcement below.

About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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