Air Jordan 3 "Black Cement-Court Purple" Revealed: First Look

BYAlexander Cole19.4K Views
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This Air Jordan 3 is a unique take on the "Black Cement" colorway.

If you are a big fan of sneakers, then you are probably aware of Tinker Hatfield. Of course, Hatfield is the genius behind many iconic Nike shoes, including the Air Max 1. He also saved Michael Jordan from leaving Nike back in the late 80s after presenting him with the design for the Air Jordan 3. This shoe was extremely special as it was the first Jordan to feature a visible Air unit, all while implementing elephant print designs on the toe box and back heel. The OG "Black Cement" colorway holds a special place in the hearts of sneakerheads and now, it looks like Jordan Brand wants to give it an alternate update.

In this photoshop mockup provided by @zsneakerheadz, we see a colorway that boasts the "Black Cement" aesthetic, except court purple can be found above the midsole and on the Jumpman logo as well as the cuff. It's an interesting aesthetic that one wouldn't expect from the Jordan 3, however, fans seem to be digging it so far.

These are supposed to drop later this year although according to the post below, there could very well be a cancellation. Stay tuned for all of the latest updates as we will be sure to bring them to you.


About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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