Michael Jordan Wins Lengthy Dispute With Chinese Sportswear Firm

BYAlexander Cole2.9K Views
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Michael Jordan
Michael Jordan took Qiaodan Sports to court for infringing on his trademarked name.

Michael Jordan has one of the most recognizable names in sports history and for good reason. He won six championships while in the NBA and is highly regarded as the best player in basketball history. His Jordan Brand imprint with Nike is one of the biggest names in sportswear and continues to provide incredible sneakers and apparel to the masses. However, with success, comes a lot of copycats. Over the last eight years, Jordan has been at war with Chinese sportswear firm, Qiaodan Sports.

The word "Qiao Dan" translates to Jordan and the company's logo is also similar to the Jumpman logo. Jordan received some good news as the Chinese supreme court has ruled in his favor, acknowledging that Qiaodan Sports is, in fact, infringing on his trademarked name.

Michael Jordan Wins Lengthy Dispute With Chinese Sportswear Firm
Streeter Lecka/Getty Images

While this is a win for Jordan, it remains to be seen what sort of financial compensation he will be getting from this. In lawsuits such as this one, it is customary for the winner to get some of the profits the guilty party has made over the years. Jordan Brand rakes in billions but if they feel like they have lost money in China due to Qiaodan's presence, they could be entitled to a nice chunk of change.

Stay tuned for any updates on this story as we will be sure to bring them to you.

[Via]


About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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