Drake's OVO Files Lawsuit Against Company Over Owl Logo: Report

BYAron A.5.7K Views
Link Copied to Clipboard!
Joe Scarnici/Getty Images
Drake's taking an Australian company to court over their logo which is incredibly similar to the OVO owl.

The OVO owl has essentially become a symbol of not only the Drake-brand but Canada as a whole. The owl has found its way onto pairs of Jordans, Canada Goose jackets, Timberlands, Raptors jerseys, and much more but it appears as though Drake has found two brands that seemingly jacked the owl vibe. 

According to TMZ, Drake's OVO brand has filed a lawsuit against Australian-based company Bellroy and Los Angeles-based Clae for emulating the OVO owl damn-near to a T. Drake's company claimed Bellroy "changed the design of the owl by altering its posture, width, wings and feet in order to blatantly mimic the OVO owl." Bellroy is accused of intentionally made its logo this way to maximize the amount of similarity it has with the Drake's logo.

Bellroy initially began selling wallet, smartphone cases, and small pieces of luggage which didn't immediately catch OVO's eye. It was when Bellroy joined forces with Clae to collaborate on a collection that included the owl logo. Because OVO is primarily in the business of fashion and shoes, they said that Bellroy is essentially infringing on their turf. OVO claims that this was an intentional move to have consumers think they're scoring some OVO gear.

OVO is demanding an injunction to stop the companies from using his owl in addition to their profits.  

About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
...