Virgil Abloh's NikeLab Chicago Project Will Be A Space For Creatives

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Image via Nike
NikeLab Chicago
Abloh teased the project on Instagram yesterday.

Off-White's Virgil Abloh and Nike have been a dynamic duo over the last two years and it doesn't look like their collaborative ways will stop anytime soon. Yesterday, Abloh took to Instagram where he teased some images of a NikeLab Chicago project called the Re-Creation Center. Today, Nike revealed what the entire project will entail, as well as Abloh's involvement in it all.

The Re-Creation Center is located at 673 N Michigan Ave and will serve as a creative space for those in the community. Abloh will also be curating various workshops with some of the creatives within the Chicago community. Nike fans will also be happy to know that exclusive products will be dropping at the Center on occasion. According to Sole Collector, ten creatives from Chicago will get the chance to participate in an eight-week mentorship program spearheaded by Virgil himself. 

Virgil Abloh's NikeLab Chicago Project Will Be A Space For Creatives
Image via Nike

"It’s a way to contribute to the local creative community," Abloh explained. "I see it as a place to experiment under the context of sport and creativity." 

This space will also play host to some popular Nike sneakers such as the Air Force 1 and even some hyped up releases. If you're looking to check out the Re-Creation center, it will be open from May 31st to July 28th of this year.

Virgil Abloh's NikeLab Chicago Project Will Be A Space For Creatives
Image via Nike

About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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